Glossary term(s): public awareness resource accounting sustainable use Summary: By 2020, at the latest, people are aware of the values of biodiversity and the steps they can take to conserve and use it sustainably. Explore content Indicator 1.1: Trends in awareness and attitudes to biodiversity Terms: public awareness Specific Indicator 1.1.1: Biodiversity Barometer Terms: public awareness Specific Indicator 1.1.2: Online interest in biodiversity (Google trends) Terms: public awareness Specific Indicator 1.1.3: WAZA global visitor survey Terms: public awareness Indicator 1.2: Trends in public engagement with biodiversity Terms: public participation